![]() For Joos and Pilgrim, having your competitors bound by the same restrictions as you is an advantage. If one app takes longer to run pre-payout account verification checks than another, for example, customers will be quick to notice. The more hoops customers have to jump through by law - such as affordability, identification and other KYC checks - the less patience they have when an app doesn’t work optimally.īecause all gambling apps require customers to undergo the same formalities, it is very easy for customers to directly compare their experiences. Joos and Pilgrim went on to explain that app quality is only becoming more important to customers in light of the growing number of regulations entering the market. Product Manager, Sky Betting & Gaming) in a recent Applause webinar. This was the message shared by Philippe Joos (Head of Product, Napoleon Games & Casino) and Dave Pilgrim (Snr. If they want to bet on the Grand National, for example, the question is not which app will allow them to do this, but which one will offer the best experience. Knowing this, customers generally look for apps based on quality rather than content. While they each have subtle differences, customers can find near-identical bets and games on any online sportsbook or casino. Most gambling apps essentially offer similar content. 10 Steps to Building A Stand-Out Gambling App
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